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Celebration of Authors Event Tickets



 
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April 30, 2016 - Austin, TX - Sheraton Hotel Downtown

Here is the link for hotel rooms at the Sheraton:

https://www.starwoodmeeting.com/events/start.action?id=1508067887&key=20AA7BD1

Synopsis

One of the goals of TxAuthors is to empower our membership and to help them grow as promoters of their works. Giving Texas Authors the opportunity to stand out of the crowd of a million other authors. It is with great pleasure that I announce the 5th Annual Celebration of Authors Event.

On April 30, 2016, TxAuthors will have a day full of seminars that will help Texas Authors develop new skills, refine their tools and help them become successful markets for their works.


When the day is done, we will then Celebrate the Art of Writing with our annual Dinner. Our keynote speaker will be multi award winning author Dr. Judith Briles, who will be giving each person in attendance a special gift to take home.


Event tickets are on sale now for members, and a special discount price is available till October 1st for non-members. Prices will continue to increase as we get closer to the event, so don't miss out on the special savings offered.


Speakers List


Judith Brilles - Dinner Keynote Speaker

NOTE: You must buy a dinner ticket for this author.

How to Avoid Book Publishing Blunders, Bloopers and Boo-Boos

Whether you are just beginning the author journey or think you are an old pro, the publishing maze has a few tricks up its sleeve. Contracts can snarl you, marketing can swamp you, and social media can suck your energy. No wonder authors become comatose—no longer, after this highly interactive, fun and “aha” session.


Dr. Judith Briles is the multi-award winning and bestselling author of 34 books. Her latest are The CrowdFunding Guide for Authors & Writers, Snappy Sassy Salty: Wise Words for Authors and Writers and Author YOU: Creating and Building Your Author and Book Platforms. Next up is How to Avoid Book Publishing Blunders, Bloopers and Boo-Boos.


She’s the Founder of AuthorU.org and is known as The Book Shepherd. Her books and her mouth have generated in excess of $5,000,000 in revenues and taken her from Oprah to GMA to CNN to Time to People to the Wall Street Journal and she has survived the National Enquirer. Her websites are www.TheBookShepherd.com, www.PublishingAtSea.com and www.AuthorU.org.


Mike Hurrell – 9 AM

Marketing Overview – What it Means to Market Yourself and Your Products

Mike will take you through the concept of Marketing and discuss the various layers of what marketing is and how to use the tools that are best suited for you as an Author. This will include a discussion of internet marketing and printed material. When you leave his session, you will have a better understanding of how to use marketing to your advantage.



Roger Leslie, PhD – 10 AM

Check Them Out: How to Generate Support from Authors’ Greatest Advocates: Librarians

Summary: With a pervasive and enthusiastic presence, public and school librarians are among authors’ greatest advocates. Librarians follow acquisition standards and know reading trends that can help writers decide what topics to write about, what content to include, and what marketing approaches will impress an audience whose support can generate impressive sales and lucrative speaking engagements.

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A. P. Greenwood - 10 AM

What Every (New) Author Should Know

A.P. Greenwood, author of seven fiction novels, recently published his national survey of American readers with the title What Every (New) Author Should Know. The survey included a sample of over 700 Americans from every region in the country. To qualify for inclusion in the sample, a person had to have read at least one book during the past year.

The survey addresses some basic demographics and behavioral patterns of American readers along with preferences related to the books they read including:

What genres, both fiction and nonfiction are the favorites of the American Reader, plus much more information.


Timothy W. Swope – 11 AM

Are you Reaching Your Target Audience via Social Media?

All too often we think of social media as an outlet to connect with friends, family members and loved ones. The reality is that social media is a life style and an incredible tool to engage your readers. Emergent Media Creative has bridged the gap from social to action in an effort to help you find and interact with your readers. There is a way to find, engage, and broaden your readership and we can help.

Magdalene Thomas - 11 AM

Print is Dead: Why Print Ads Fail and What to Do Instead
With the rise of mobile devices and the ease of buying online, audiences are now increasingly online–and authors need to adapt to their new audiences. The days of print advertising are past: digital advertising offers unique opportunities to reach more specific audiences and more quickly convert them into a click, sales, subscribe, or like.

In this session, we'll explore why print advertising is falling out of favor, explain the advantages of digital advertising opportunities, and begin to determine where your target audiences may be based on their anticipated behavior and demographics. We'll also cover the basics of copywriting, detail strategies that can amplify the success of any online ad, and explain how to interpret and apply resulting metrics to future ad campaigns.




Lunch Break - Noon


Tony Gambone – 1 PM

Harness the Power of the Internet

Are You Harnessing the Power of the Internet? Are you using the Internet Radio Platform to market your books or programs?

I will show you what you need to be recognized as an expert around the world. All the steps to take before, during and after the interviews.

We will talk about building relationship with the radio host and also get written reviews that will have other host asking to interview you.


Lorri Allen – 2 PM

Perfecting Your Soundbites

Authors are used to sitting behind a keyboard, not in front of a microphone, live on TV or radio. Lorri Allen has booked authors on national shows, interviewed thousands of them and has many tips for you as a result. Known as the “Soundbite Coach,” Lorri is an author, too, and knows what it feels like to be on both sides of the mike. As a 30-year reporter, anchor, talk show host, producer and news director, Lorri can build your confidence to give media personalities just what they want!


Hans Liebing – 3 PM

Turning Your Book into a Movie

If you are wondering how to turn your fiction or non-fiction book into a film, this session will provide you with an overview of what Hollywood is currently looking for in book properties.

You will learn about the fundamentals of crafting and presenting your work effectively, in order to increase your chances of getting it noticed by domestic and international film and television production entities.


Sunday


Tony Gambone – 9 AM

Five Ways to Ace Your Own Internet Radio Show

WHO IS INTERNET RADIO/PODCASTING FOR?

  • People with that message that isn’t being voiced

  • Anyone who is Selling Products or Services On or Offline

  • Someone who wants to Start/Increase their Speaking Career

  • The Person who FEELS Like they’ve Exhausted their Current Audience

Wouldn’t you like to know some of the secrets to having a successful, effective radio show? Why not take advantage of learning from the mistakes of others?


Sure, you could do it on your own but wouldn’t you rather spend your time doing a show that you know is going to reach a large audience that you can connect with?


Debra Winegarten – 10 AM
Turning Your Book into a Shmoozing Delivery Device

You've done the hard work, written and published your book, and now you're ready to sit back and watch the profits roll in. But wait, there's more! Now you have to change hats and sides of your brain, go from being an introvert to being an extrovert and no one's given you any training or direction.


All is not lost. Join award-winning author and publisher Debra L. Winegarten as she helps demystify the process of book selling and shows you the essential ingredients required to sell your book.


How do we know she knows what she's talking about? If a person sells 100 copies of a poetry chapbook over their lifetime, that's a pretty good track record. Debra has sold over 2000 copies of her chapbook, "There's Jews in Texas?" in four years. Plus, she's funny.


B Alan Bourgeois – 11 AM

Marketing Renegade Style –

Today’s author wither published through traditional means, or self-published must engage in marketing in some form. With a million books a year being published, an author and their book must stand out in order to be purchased by the general audience who will in turn promote a great book. But to get readers to first know about the author is the key, and in this seminar, Bourgeois helps an author unlock their creative minds when it comes to marketing. Become a creative, wonderful renegade in marketing today.


Closing Event Statements – 11: 45 AM


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